In any business, there are tips and especially tricks which the experts don’t want you to know. They are afraid this will erode their competitive advantage.
However, this is a selfish and erroneous attitude, because the people who are searching for this information are almost always beginners who are in great need of assistance. The pros already know all the good stuff.
Tip #1. Give Your Visitors a Sample Taste of True Value
Most Internet marketers are afraid to give out any valuable information upfront.
They fear that casual visitors will steal their secrets without so much as providing their email address.
You should take the opposite approach. You should offer valuable help for free, especially since your first time visitors will be beginners.
The experts do not need your secrets. They already know them and are probably using them and profiting from them.
The smart Internet marketers will offer their visitors more than just a taste. They will provide valuable information which will answer questions beginners are plagued with.
This will not only provide genuine help to your visitors, but it will also establish your authority and expert status.
Interestingly, the people who sign up to your list will be far more targeted, and likely to eventually buy your products and services.
Tip #2. Get People to Know You in Forums
First up, you need to visit forums related to your niche. Browse and learn, so you will frequent the most relevant forums.
When you find one you like, one that feels right for you, go right ahead and get involved. You must contribute to discussions so you display your expert knowledge.
A real contributor will always be welcome in the forum. Do not spam!
Tip #3. The Free Gift
To be effective, you must offer a truly valuable gift. You cannot give away some low quality PLR. The greater the quality, the better the response will be.
Savvy Internet marketers offer several gift items together, like a couple of high quality eBooks, plus a high quality training video.
This immediately positions the Internet marketer as a generous, helpful person of authority in their niche.
It used to be that people would not hesitate to subscribe just to get a freebie.
Today, people are very aware of the value of their email, and they will not surrender their email unless they are convinced they are getting a product that would normally sell for at least $20 or $30 dollars.
Google and Yahoo have proven the power of FREE, by giving away an immense amount of valuable information, and building huge businesses in the process.
Tip #4. Let Your Subscribers Become Aware of Your Presence
You have to email your new subscribers on a consistent basis, at least once, or better yet twice a week. If not, they will quickly forget you, and unsubscribe.
Once you establish a certain frequency for your emails, you have to stay on the same schedule. Your subscribers will expect it. Do not disappoint them, or they will dump you.
Tip #5. Grow Your Relationship
Do not take this relationship for granted. Work at it, and be sincere and helpful, and you will build trust and loyalty. This will keep your unsubscribe rate low.
Be sure to answer any emails you receive from your list as promptly as you can, with full answers to the questions asked.
Be generous, polite and friendly in your reply, and you will have a better chance of making that subscriber a customer.
Everyone around you is offering list building advice. Be sure you understand the psychology and human needs behind why people join a mailing list.
Ask yourself how you would react to a free offer, what you would expect if you joined an email list, what would it take for you to surrender your name and email address.
This will give you insights and ideas to further grow your list.
Source by Juan A Rademacher