Getting started online by selling a private label rights product can make a lot of sense. Private label rights, also referred to as PLR, are eBooks and other products that can be purchased for less than ten dollars and then resold by you over and over.
I am often asked because these products are so inexpensive to buy. The answer is that the person who wrote the eBook is an author and not a marketer. They are happy to be paid for their writing and then go on to the next assignment. The person who hires the writer must then market it to people like you and I who will buy it, make some changes to it, and put it up online for sale.
Another thing I like about PLR is that the product comes with a ready made sales letter. When I was just starting out online, the idea of writing my own sales letter did not seem like something I could easily do. When I saw that a sales letter was included, I breathed a sigh of relief. All you need to do is change the headline, read through it and add more of your own information, and then save it. You will be ready to make sales on the internet.
I should also tell you that it is important to read the PLR eBook completely before reselling it. You may want to make changes to it by editing or even completely rewriting it. It is all up to you. Also, if you are thinking about starting a paid membership site, these private label rights products are perfect for adding content to your site quickly and regularly.
Source by Connie Ragen Green