Write a How-To Book – Why You Should not Use PLR


If you've been around the internet world for very long you've already discovered that PLR has a bad reputation as a newbie-only tool. But why? Why should not you use PLR ​​articles and books to enhance your website?

There are a number of reasons why you should not use PLR ​​articles and books.

Most Private Label articles and books are widely distributed. After all, the author is interested in getting the best return from their writing how-to books as they can. And since a PLR book is sold primarily for re-branding and re-sale, they get the best return by interesting as many people as possible in re-branding and re-selling the product. If they get just 100 people to re-brand and each of those sell or give away 1000 copies then that's over 100,000 copies that are out on the market.

Very few authors write books and eBooks specifically for the PLR ​​market. Typically, books and articles which are available on this market have been sold through the usual channels already. Their sales have begun to fall off (meaning the market is mature) and the author decides to reposition the article or book as a PLR product. In this way, the book or article has two lives. Unfortunately, if you are trying to sell the article or book, you will often find that your client already has 4 or 5 versions of your product.

By the time a book or article sells through its market, and is repositioned as a PLR product, that book or article has been around for a long time. Unfortunately, information often has a short shelf life. Some of the information may have changed. URLs have disappeared. Theories and tools have changed. In short, the book or article may be obsolete.

Every author has a way of writing. A way of speaking. It's called their voice. And usually it's distinct. Your way of writing, your way of speaking, your voice is unique. And just as a frequent reader will be able to identify which articles are yours, a frequent reader will be able to identify PLR articles and books. They will know before they read the article of book, that it's not yours. And any good will the article or book generates will go to the original author – not to you.

When you are building your reputation, you need to beware of two things. The first is being branded a fake. And the second as being a person who rehashes other people's ideas. Neither is a good reputation to get. People can spot PLR articles and books. The reason you've used a PLR book or article is so you can claim it as your own, Combine those and you are immediately labeled as a fake who publishes other people's work as their own. And if you're willing to do that, what else are you willing to do. And because PLR ​​articles and books often contain information which either obsolete or wrong, your ability to distinguish the two will also be called into question.

Finally, a typical PLR article or book has a license which limits what you can and can not do to that article. It's not unusual for a license to restrict the minimum amount that you can sell the book for. As the market changes you may find that the minimum amount is no longer viable. As a result there is no point in trying to sell it at that amount – the market wants to pay less and is not willing to pay the higher amount. Similarly, you may find that you want to take an older article or book and give it away. Either as a bonus or as an opt-in or squeeze page offering. Again, the PLR ​​license may and frequently does not restrict you from doing either.

Source by Glen Ford

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